
In the early days of Windows 10, Microsoft sent irritating full-screen popups and alerts to PCs running earlier versions, asking them to upgrade to the newest version. Now, Microsoft is (allegedly) bringing back that strategy for Windows 11.
Microsoft has been slowly ramping up the update notifications for Windows 11 over the past few months, especially as the first major update (22H2) reaches a mostly-stable state. A splash screen started appearing on some Windows 10 PCs in December, informing people that “the next version of Windows is here” with a large button to upgrade, and a small text link to avoid the update.
Some people are now seeing a new full-screen popup, saying, “Now unlocked: You’re eligible for a free upgrade to Windows 11.” There are only two visible buttons — “Get it” and “Schedule it.” The button to remain on Windows 11 is hidden away in the corner with a smaller font size, in a classic example of a dark UX pattern.
We’ve reached out to Microsoft for confirmation,…
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